54 Lovesac Statistics on Revenue, Products, Customers and Profitability

Lovesac statistics show a furniture company with $697.115 million in fiscal 2026 net sales, 278 ending showrooms, and a product mix led by Sactionals. The figures below cover the Lovesac Company, with fiscal years ending on different February dates rather than calendar years.

Key Lovesac Statistics

The most quotable Lovesac statistics span scale, channels, products, customers and financial outcomes:

  • In the fiscal year ended February 1, 2026, Lovesac reported $697.115 million in net sales for the company.
  • In the fiscal year ended February 2, 2025, Lovesac reported $680.628 million in net sales for the company.
  • In the fiscal year ended February 4, 2024, Lovesac reported $700.265 million in net sales for the company.
  • In the fiscal year ended January 29, 2023, Lovesac reported $651.179 million in net sales for the company.
  • From fiscal 2025 to fiscal 2026, Lovesac net sales increased 2.4% company-wide.
  • In the thirteen weeks ended February 1, 2026, fourth-quarter net sales were $248.0 million for Lovesac.
  • In fiscal 2026, showroom sales were $468.0 million through company-operated showrooms and related retail locations.
  • In fiscal 2026, internet sales were $192.3 million through Lovesac ecommerce.
  • In fiscal 2026, Sactionals generated $621.898 million in net sales for the product category.
  • In fiscal 2025, Sacs generated $48.798 million in net sales for the product category.
  • On February 1, 2026, Lovesac ended the fiscal year with 278 showrooms in its retail network.
  • In fiscal 2026, omni-channel comparable net sales increased 0.5% for locations and online channels open more than 12 months.
  • In fiscal 2026, repeat customers accounted for 50.4% of all transactions in Lovesac showroom and internet channels.
  • In fiscal 2026, gross margin was 56.4% of net sales for the Lovesac Company.
  • In fiscal 2026, total operating expenses were $387.852 million for the Lovesac Company.
  • In fiscal 2026, operating income was $5.363 million for the Lovesac Company.
  • In fiscal 2026, net income was $4.065 million for the Lovesac Company.
  • In fiscal 2026, diluted net income per common share was $0.28 for Lovesac.

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Lovesac’s reported net sales moved from $651.179 million in fiscal 2023 to $700.265 million in fiscal 2024, then declined to $680.628 million in fiscal 2025 before reaching $697.115 million in fiscal 2026. The company defines net sales as merchandise plus shipping and handling revenue, less returns and discounts.

Fiscal period Net sales Reported year-over-year change
Fiscal 2023, year ended January 29, 2023 $651.179 million —
Fiscal 2024, year ended February 4, 2024 $700.265 million 7.5% increase
Fiscal 2025, year ended February 2, 2025 $680.628 million 2.8% decrease
Fiscal 2026, year ended February 1, 2026 $697.115 million 2.4% increase

Source: The Lovesac Company Form 10-K for the fiscal year ended February 1, 2026 and The Lovesac Company Form 10-K for the fiscal year ended February 2, 2025.

The latest quarterly snapshot was also substantial. For the thirteen weeks ended February 1, 2026, fiscal fourth-quarter net sales were $248.0 million, an increase of 2.7% from the prior-year quarter.

That quarterly period is not interchangeable with a calendar quarter or a full fiscal year. The source uses a thirteen-week period, while the annual figures use fiscal years ending on the specified February dates.

Lovesac showroom, internet and other channel data

Lovesac reported three channel groupings for fiscal 2026: showroom sales, internet sales and other sales. The channel definitions are company-specific, and “other” combines pop-up shops, shop-in-shops, barter transactions and Loved by Lovesac.

Fiscal year Showroom sales Internet sales Other sales
Fiscal 2025, year ended February 2, 2025 $425.863 million $196.313 million $58.452 million
Fiscal 2026, fifty-two weeks ended February 1, 2026 $468.0 million $192.3 million $36.8 million

Source: The Lovesac Company Reports Fourth Quarter and Fiscal 2026 Financial Results and The Lovesac Company Form 10-K for the fiscal year ended February 2, 2025.

The year-over-year channel pattern differed across the three categories:

  • Showroom sales increased 9.9% in fiscal 2026 compared with fiscal 2025.
  • Internet sales decreased 2.0% in fiscal 2026 compared with fiscal 2025.
  • Other sales decreased 37.1% in fiscal 2026 compared with fiscal 2025; the company attributed part of the decline to no barter transactions and the discontinuation of Best Buy shop-in-shop activity.

These are sales-channel measures, not customer counts or units sold. In particular, the residual “other” category contains several different activities and should not be read as a single retail format.

Lovesac product statistics: Sactionals, Sacs and other products

The company’s product-category reporting separates Sactionals, Sacs and Other. The product note describes these as part of one company operating segment, so the figures measure net sales by category rather than units sold, number of products adopted, or household penetration.

Product category Fiscal 2023 Fiscal 2024 Fiscal 2025
Sactionals $584.449 million $637.388 million $621.898 million
Sacs $55.145 million $51.719 million $48.798 million
Other products $11.585 million $11.158 million $9.932 million

Source: The Lovesac Company Form 10-K for the fiscal year ended February 2, 2025.

Sactionals were the largest reported category in each of the three fiscal years shown. The supplied filings do not provide a separate fiscal 2026 product-category series in the listed facts, so fiscal 2025 is the latest product breakdown here.

The category values should also not be added to a claim about total physical volume. They are company-reported net sales, and the source does not establish how many units, configurations or individual customers generated those amounts.

Lovesac customer, showroom and comparable-sales statistics

Lovesac ended fiscal 2025 with 257 showrooms and fiscal 2026 with 278 showrooms. During the thirteen weeks ended February 1, 2026, the company opened six additional showrooms and closed three.

The comparable-sales measure provides a different view from the ending showroom count. Fiscal 2026 omni-channel comparable net sales increased 0.5%, while fiscal 2025 omni-channel comparable net sales decreased 9.3%.

The company defines this comparable base as locations and online channels open more than 12 months. It excludes closed stores and includes remodels and relocations under the company definition, so it is not a simple same-store measure detached from those changes.

Customer transaction mix also shifted in the reported periods:

  • Repeat customers accounted for 50.4% of all transactions in fiscal 2026, compared with 46.8% in fiscal 2025.
  • The number of repeat customers increased 8.8% in fiscal 2026 compared with fiscal 2025.

Source: The Lovesac Company Reports Fourth Quarter and Fiscal 2026 Financial Results and The Lovesac Company Form 10-K for the fiscal year ended February 1, 2026.

Repeat-customer figures are transaction-mix measures based on the company’s showroom and internet customer definition. They are not a survey, market-share estimate or household-level retention rate, and the cited passage does not disclose the absolute number of repeat customers.

Lovesac profitability, costs and operating expenses

Lovesac reported $393.215 million of gross profit in fiscal 2026. Gross margin was 56.4% of net sales in fiscal 2026, compared with 58.5% in fiscal 2025.

Fiscal 2026 measure Reported amount or share
Gross profit $393.215 million
Gross margin 56.4% of net sales
Total operating expenses $387.852 million
SG&A expenses $283.987 million
SG&A as a share of net sales 40.7%
Advertising and marketing expense $88.659 million
Advertising and marketing as a share of net sales 12.7%
Depreciation and amortization $15.206 million

Source: The Lovesac Company Form 10-K for the fiscal year ended February 1, 2026 and The Lovesac Company Reports Fourth Quarter and Fiscal 2026 Financial Results.

The company reports that gross margin is affected by freight, tariffs, product margin and promotions. Total operating expenses include SG&A, advertising and marketing, and depreciation and amortization, so the categories should be understood as components of the reported operating-cost structure rather than independent totals to combine without accounting context.

Lovesac earnings, cash flow context and per-share data

Operating income was $5.363 million in fiscal 2026, compared with $13.648 million in fiscal 2025. Net income was $4.065 million in fiscal 2026, $11.556 million in fiscal 2025 and $23.861 million in fiscal 2024.

Fiscal period Operating income Net income
Fiscal 2024, year ended February 4, 2024 — $23.861 million
Fiscal 2025, year ended February 2, 2025 $13.648 million $11.556 million
Fiscal 2026, year ended February 1, 2026 $5.363 million $4.065 million

Source: The Lovesac Company Form 10-K for the fiscal year ended February 1, 2026 and The Lovesac Company Form 10-K for the fiscal year ended February 2, 2025.

For fiscal 2026, both basic and diluted net income per common share were $0.28. Basic weighted-average shares outstanding were 14,684,339, while diluted weighted-average shares outstanding were 14,695,579.

Those share figures are accounting denominators for the fiscal year, not period-end share counts. The supplied facts provide earnings and per-share measures but do not provide a separate cash-flow total, so no cash-flow estimate is stated here.

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